White's World

SPREADING THE WORD

by T H WHITE on August 4, 2016

Members of the T H WHITE Projects team spent two days at the recent Cereals event – the leading technical show for the UK arable industry which was this year held on 15 and 16 June at Chrishall Grange, Duxford, Cambridgeshire.

T H WHITE’s stand, comprising two white marquees on a 10 metre-square plot, was erected in preparation for hosting many of the 24,000 people reported to have visited the show despite the poor weather conditions. Cereals is the leading technical event forthe UK arable industry.

spreading-the-word2More than 500 organisations promoted their products and services with trade stands, crop plant areas, static equipment, plant and working demonstrations. The T H WHITE stand contained materials demonstrating the capabilities of the Projects Division as well as other relevant Divisions, portraying our diverse businesses and maximising our presence.

The rain held off most of the time and the Cereals show was spared the mud and wellies of Glastonbury, allowing our team to meet with numerous existing and new customers, plus many of suppliers and contractors. When the rain did arrive it was good to see some very grateful customers keeping dry under a T H WHITE umbrella!

Next year we will be exhibiting at Cereals in Lincolnshire and we look forward to another successful event for T H WHITE.

Andrew Workman

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